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Description

Buy 163.com Email Database — 7 Million Verified Chinese Email Addresses for Targeted China Market Campaigns

China represents the world’s largest consumer market by population and one of the fastest-growing digital economies on the planet. With over 1 billion internet users, a rapidly expanding middle class, world-leading e-commerce adoption, and an increasingly sophisticated digital consumer culture, China offers extraordinary opportunities for businesses and marketers seeking access to a massive, commercially active audience. Reaching Chinese consumers effectively requires direct access to the platforms and communication channels they actually use — and for hundreds of millions of Chinese internet users, that means email through the country’s most trusted domestic email providers.

At 4ourYou, we offer the 163.com Email Database — 7 Million Mail List, a premium dataset of 7 million verified email addresses from 163.com — one of China’s most popular and widely used email service providers, operated by NetEase, one of the country’s largest internet technology companies. Available for immediate digital delivery at just $7, this database gives businesses, marketers, and entrepreneurs direct access to 7 million verified Chinese 163.com users — ready for targeted campaigns, lead generation, brand awareness, and customer acquisition in the world’s most populous consumer market.


What Is 163.com and Why Is It a Gateway to the Chinese Market?

Understanding 163.com’s position in China’s digital ecosystem is essential for appreciating why a 163.com email database is such a strategically valuable marketing asset for anyone seeking to reach Chinese consumers and businesses.

163.com — One of China’s Most Trusted Email Platforms

163.com is a flagship email service operated by NetEase — one of China’s most established and respected internet technology companies, founded in 1997 and listed on NASDAQ. NetEase is a major player in China’s internet economy, operating services spanning email, online gaming, music streaming, e-commerce, and news — making 163.com part of a trusted, well-established digital ecosystem that Chinese internet users have relied upon for decades.

Among China’s major domestic email providers — which include 163.com, 126.com (also NetEase), QQ Mail (Tencent), Sina Mail, and Sohu Mail — 163.com consistently ranks as one of the most widely used platforms, with hundreds of millions of registered users across the country. Chinese consumers and professionals who use 163.com for personal and professional email communication have decades-long familiarity and trust with the platform — making their 163.com inboxes a natural, comfortable channel through which to reach them with relevant marketing communications.

163.com Users — China’s Digitally Engaged Middle Class

The profile of a 163.com email user reveals a particularly commercially valuable audience demographic. 163.com’s user base skews toward China’s urban, educated, digitally engaged population — the segment of Chinese society that has been most actively participating in the country’s digital economy, driving e-commerce growth, consuming digital content and services, and demonstrating the consumer spending patterns that make China such an attractive marketing target for both domestic and international businesses.

This educated, urban, digitally active demographic encompasses professionals, business owners, entrepreneurs, students, and technology users concentrated in China’s major cities — including Beijing, Shanghai, Guangzhou, Shenzhen, Chengdu, Hangzhou, and dozens of other rapidly growing urban centers. These are precisely the Chinese consumers and business professionals most likely to engage with marketing communications, make online purchasing decisions, and represent high lifetime customer value for businesses that successfully establish relationships with them.

China’s Digital Market — Scale and Growth That Demands Attention

The scale of China’s digital market is difficult to overstate. China’s e-commerce sector is the world’s largest by transaction volume — bigger than the next several countries’ e-commerce markets combined. Chinese consumers spent trillions of yuan on e-commerce platforms including Taobao, Tmall, JD.com, and Pinduoduo annually, with online shopping deeply embedded in the daily purchasing behavior of hundreds of millions of Chinese households. For any business selling physical products, digital services, or brand experiences, the Chinese consumer market represents an opportunity of extraordinary scale that cannot be ignored by growth-oriented businesses.

China’s technology sector, startup ecosystem, and manufacturing business community are equally significant from a B2B marketing perspective. Chinese businesses across manufacturing, technology, export, and professional services represent massive B2B procurement opportunity for companies offering industrial products, business software, professional services, and corporate solutions at any scale. The 163.com database’s inclusion of business and professional contacts makes it valuable for B2B campaigns targeting China’s thriving enterprise sector alongside consumer marketing campaigns.


Complete Package Details — What You Receive for Just $7

7 Million Verified 163.com Email Addresses

This database contains 7 million verified @163.com email addresses belonging to active users of NetEase’s 163.com email platform. Every address in the dataset has been validated to confirm it is a genuine, active 163.com account — with known invalid, bounced, and inactive addresses removed to deliver better deliverability performance than unverified raw data compilations. The result is a clean, accurate, and campaign-ready Chinese email database at an extraordinary price point.

Premium Quality Data Sourcing and Validation

Every email address in the 163.com database has been carefully sourced and validated for accuracy and deliverability. Our quality-first approach to data compilation means you receive contacts that have been assessed for genuineness and activity — minimizing bounce rates, protecting your sender reputation, and maximizing the real reach of your campaign investment. The database is organized for straightforward integration into standard email marketing platforms — enabling seamless import and immediate campaign deployment.

Ideal for China Market Entry and Expansion

The 163.com database is specifically designed for businesses and marketers targeting the Chinese market — whether for initial market entry, brand awareness building, e-commerce customer acquisition, B2B lead generation, or expansion of existing Chinese market activities. The platform-specific nature of the database means every contact is a confirmed user of one of China’s most established domestic email services — providing a level of market qualification that generic China-wide email lists cannot offer.

CRM and Email Marketing Platform Compatible

The 163.com email database is delivered in standard CSV format, fully compatible with all major email marketing platforms and CRM systems — including Mailchimp, HubSpot, ActiveCampaign, Klaviyo, Sendinblue, GetResponse, Salesforce, Zoho CRM, and every other industry-standard platform accepting CSV list imports. Import and launch your campaign within minutes of receiving the database — no technical expertise required.

Instant Digital Delivery Within 1 Hour

After completing your purchase, the 163.com email database is delivered digitally to your registered email address within 1 hour of payment confirmation — typically within minutes for most orders. No physical delivery, no waiting period, no delays. Your 7 million address dataset arrives ready for immediate campaign use.

Exceptional Value at Just $7

At $7 for 7 million verified 163.com Chinese email addresses — currently on sale from $29 — this database represents extraordinary value for access to one of the world’s most important and commercially dynamic markets. The cost per contact is just $0.000001 per address — making this one of the most cost-efficient ways to reach a large, verified Chinese email audience for any marketing campaign objective.


What You Can Achieve With the 163.com Email Database

China Market Entry and Brand Awareness Building

For international brands entering the Chinese market for the first time, email marketing to a database of 7 million verified 163.com users provides immediate, large-scale brand exposure in China at minimal cost. A professionally crafted introductory campaign — ideally localized into simplified Chinese — can introduce your brand to millions of Chinese consumers and business professionals, communicate your core value proposition in the Chinese market context, drive initial website traffic from Chinese visitors, and begin building the brand recognition that supports all subsequent China market development activities.

China’s consumer market rewards brands that invest in genuine market presence and localized communication. Email campaigns that demonstrate authentic understanding of Chinese consumer preferences, cultural values, and market context consistently achieve better engagement than generic international campaigns sent without localization. The 163.com database gives you the scale needed for meaningful China market presence — 7 million contacts is sufficient for segmented, targeted campaigns that can be optimized for different Chinese audience segments simultaneously.

E-Commerce and Cross-Border Trade Marketing

China’s cross-border e-commerce sector has grown dramatically — with Chinese consumers showing strong appetite for international products in categories including fashion, luxury goods, health and beauty, food and beverage, mother and baby products, electronics, and premium consumer goods from trusted international origins. Email campaigns promoting internationally branded products to Chinese consumers through the 163.com database reach an audience with demonstrated interest in and purchasing power for quality international products.

For Chinese domestic e-commerce businesses and sellers operating on Taobao, Tmall, JD.com, and other platforms, email marketing to 163.com users provides a direct customer communication channel that exists independently of marketplace platform algorithms and commission structures — enabling direct relationship building with Chinese consumers that reduces marketplace dependency and improves customer lifetime value.

B2B Lead Generation in China’s Business Community

China’s manufacturing sector, technology industry, export business community, and professional services sector collectively represent one of the world’s largest B2B markets. Email campaigns targeting Chinese business professionals through the 163.com database can generate qualified B2B leads, initiate supplier and partner relationships, promote professional services, and build the business connections that underpin successful commercial operations in China. 163.com’s professional user base — concentrated among educated, business-active Chinese professionals — makes this database particularly valuable for B2B campaigns targeting Chinese enterprises, manufacturers, exporters, and business decision-makers.

Digital Product and Software Marketing

China’s technology-savvy population — with high rates of smartphone usage, app adoption, gaming engagement, and digital service consumption — represents a large and growing market for digital products and software services. Email campaigns marketing software tools, mobile applications, online platforms, digital subscriptions, and technology services to Chinese 163.com users reach an audience with established digital product consumption habits and growing willingness to pay for quality digital experiences. The Chinese digital services market has expanded rapidly, creating significant opportunity for domestic and international digital product providers targeting the 163.com user demographic.

Education and Online Learning Marketing

China has one of the world’s strongest cultures of educational aspiration and investment — Chinese consumers spend more per capita on education than virtually any other population globally, with strong parental investment in children’s education and significant personal investment in professional skill development and career advancement. The e-learning sector in China has grown substantially, with Chinese consumers actively seeking online courses, language learning programs, professional certifications, and educational content across all age groups and professional levels. Email campaigns marketing educational products and online learning services to 163.com users reach an audience with demonstrated willingness to invest significantly in education and self-improvement.

Gaming, Entertainment, and Digital Media Marketing

China is the world’s largest gaming market by revenue — a position that reflects the extraordinary engagement Chinese consumers have with video games, mobile games, online entertainment, and digital media. NetEase itself — the company that operates 163.com — is one of China’s largest and most successful gaming companies, making 163.com users particularly relevant as a gaming and entertainment marketing audience. Chinese digital entertainment consumers are highly engaged, socially connected around gaming communities, and actively seek new entertainment experiences — making the 163.com database especially valuable for gaming companies, entertainment platforms, and digital media providers targeting Chinese audiences.


China Email Marketing Best Practices — Reaching 163.com Users Effectively

Marketing effectively to Chinese email audiences requires specific knowledge of Chinese digital culture, consumer preferences, and platform characteristics. Apply these proven best practices to maximize the performance of your 163.com email campaigns:

Localize Into Simplified Chinese for Maximum Engagement

Chinese email recipients overwhelmingly prefer communications in their native language — Simplified Chinese (Mandarin), which is the standard written form used throughout mainland China. Email campaigns in Chinese consistently achieve dramatically higher open rates, click-through rates, and conversion rates than English-language campaigns sent to Chinese recipients. Professional translation and cultural localization of your email content into high-quality Simplified Chinese is the single most impactful investment you can make to improve the performance of your 163.com email campaigns.

Beyond simple translation, effective localization adapts your messaging to Chinese cultural contexts and communication styles. Chinese marketing communication tends to be more relationship-oriented, community-focused, and socially referenced than individualistic Western marketing approaches. Messages that acknowledge Chinese cultural values — family, community, social harmony, educational achievement, national pride, and collective prosperity — consistently resonate more deeply with Chinese audiences than direct adaptations of Western marketing frameworks.

Align Campaigns With China’s Commercial Calendar

China’s commercial calendar features several major shopping and promotional events that drive extraordinary levels of consumer spending — and by extension, high email campaign engagement from Chinese audiences actively looking for deals and product discoveries. The most important Chinese commercial calendar events for email marketing include:

  • Chinese New Year (Spring Festival) — the most important Chinese holiday, driving massive consumer spending on gifts, food, travel, and celebration products in the weeks surrounding the festival (typically January or February)
  • Singles’ Day (11.11) — the world’s largest online shopping event by transaction volume, occurring annually on November 11th, generating more e-commerce revenue than Black Friday and Cyber Monday combined
  • 618 Shopping Festival — JD.com’s major mid-year shopping event (June 18th) that has grown into a national e-commerce promotion
  • Double 12 (12.12) — a second major online shopping festival in December
  • Qixi Festival (Chinese Valentine’s Day) — a major gifting and romance-related commercial event
  • Golden Week — both the Spring Festival Golden Week and National Day Golden Week (October 1-7) generate significant travel, entertainment, and consumer product spending

Email campaigns timed to coincide with these high-engagement commercial moments — and framed around relevant seasonal offers, gift recommendations, or festival-appropriate promotions — consistently achieve above-average engagement from Chinese email audiences who are in active purchasing mode during these periods.

Optimize for Mobile — Chinese Internet Is Primarily Mobile

China’s internet usage is overwhelmingly mobile-first — with the majority of Chinese internet users accessing all digital services including email primarily through smartphones. The penetration of smartphones in China is extraordinary, with mobile internet adoption having leapfrogged desktop computing for hundreds of millions of Chinese users who went directly from feature phones to smartphones without passing through a desktop internet phase. This means that every email campaign targeting 163.com users must be designed mobile-first — with fully responsive templates, mobile-optimized image sizes, large and easily tappable call-to-action buttons, and content formatted for comfortable reading on smartphone screens.

According to Mailchimp’s global email benchmarks, mobile email opens are consistently growing as a proportion of total opens across all markets — and in China’s mobile-dominant internet environment, mobile-optimized email design is particularly essential for campaign performance. Any email template that does not display correctly and attractively on a smartphone screen will significantly underperform with the 163.com user audience.

Understand 163.com’s Email Delivery Environment

163.com’s email platform applies its own spam filtering and deliverability evaluation systems that differ somewhat from Western email providers like Gmail or Outlook. Maintaining strong deliverability to 163.com inboxes requires attention to sender authentication (SPF and DKIM configuration), clean list hygiene to maintain low bounce rates, gradual volume warm-up for new sending domains, and content that avoids common spam trigger patterns recognized by Chinese email filters. Using a reputable email service provider with established relationships and deliverability expertise for Chinese email platforms will improve your inbox placement rates for 163.com campaigns compared to providers without specific China deliverability knowledge.

Build Trust Through Consistent, Value-Focused Communication

Chinese consumers place high value on trust and relationship consistency in commercial interactions — preferring to do business with brands that demonstrate genuine market commitment and consistent communication over time rather than one-time promotional blasts. Email campaigns to 163.com users that are part of a consistent, value-focused communication sequence — providing genuinely useful information, relevant offers, and respectful engagement over time — build the trust foundation that converts initial campaign recipients into loyal long-term customers.

In the Chinese market context, demonstrating genuine commitment to the market — through Chinese-language communication, culturally aware messaging, and consistent engagement — signals that your brand respects and understands Chinese consumers. This market respect signal is particularly important for international brands entering China, where local consumer skepticism toward international brands that have not made genuine market investment can be a significant conversion barrier.

Use Compelling Subject Lines That Work in Chinese Context

Chinese email subject lines that perform well share characteristics of clarity, direct value communication, and relevance to current commercial moments or consumer needs. Chinese recipients respond well to subject lines that reference specific, concrete value — discounts expressed as percentages or exact savings amounts, specific product benefits, time-limited offers with clear deadlines, and references to familiar brands or cultural occasions. Keep subject lines concise and ensure they display correctly in Chinese character encoding across different email client environments.


The Chinese Digital Market Opportunity — Why 163.com Database Investment Makes Strategic Sense

World’s Largest Consumer Market With Extraordinary Growth Trajectory

China’s consumer market has been one of the world’s fastest-growing for over three decades — and despite its already enormous scale, significant growth potential remains as income levels continue rising across China’s vast population, hundreds of millions of rural residents continue transitioning into urban middle-class consumption, and digital commerce deepens its penetration into every corner of Chinese economic life. Businesses that establish brand presence and customer relationships in China now are positioning themselves to benefit from decades of continued market growth.

E-Commerce Penetration Unmatched Globally

China’s e-commerce penetration as a percentage of total retail is among the highest of any major economy in the world — meaning that online channels represent a significantly larger share of total consumer spending in China than in most Western markets. This e-commerce dominance means that email marketing, as a direct digital communication channel, reaches Chinese consumers in an environment where they are already highly comfortable and active digital purchasers. The combination of China’s scale and its exceptional e-commerce adoption rate creates an email marketing environment with conversion potential that is difficult to replicate in any other single country market.

Cost Per Reach Comparison

Reaching 7 million Chinese consumers through paid digital advertising — whether on Chinese platforms or through global digital advertising networks targeting Chinese audiences — at typical CPM rates for Chinese digital advertising would cost many thousands of dollars for equivalent reach. Our 163.com email database delivers the same potential reach to 7 million verified Chinese email users for just $7 — representing a cost efficiency that makes this one of the most financially compelling digital marketing investments available for any business targeting the Chinese market.

Email Marketing’s Proven Global ROI Advantage

Research consistently published by leading email marketing authorities including Litmus demonstrates that email marketing delivers the highest return on investment of any digital marketing channel — with average returns of $36 for every $1 invested globally. For high-growth markets like China, where digital commerce is expanding rapidly and competition for consumer attention through email channels is lower than in saturated Western markets, this ROI advantage is even more pronounced. A single successful email campaign to 7 million Chinese 163.com users can generate returns that vastly exceed the total cost of the database and campaign execution combined.


Step-by-Step Guide to Launching Your 163.com Email Campaign

Step 1 — Purchase and Receive Your Database

Complete your purchase on this page. Your 163.com email database is delivered digitally to your email address within 1 hour — ready for immediate import into your chosen email marketing platform or CRM.

Step 2 — Prepare Your Chinese-Language Campaign Content

Before importing your database and sending, invest in professional Simplified Chinese translation and cultural localization of your email campaign content. This is the most important preparation step for China market email campaigns — and the investment consistently pays back many times over in improved campaign performance compared to non-localized approaches.

Step 3 — Import Into Your Email Marketing Platform

Import the 163.com database into your chosen email platform using the standard CSV import function. Configure your sending domain with proper SPF and DKIM authentication if not already set up — this is particularly important for achieving good deliverability to Chinese email platforms.

Step 4 — Test With a Segment Before Full Send

Send your initial campaign to a test segment of 50,000 to 200,000 addresses from the database. Monitor open rates, click-through rates, bounce rates, and conversion data from this initial segment before scaling to the full 7 million address list. Use test segment performance data to optimize your subject line, content, and offer before full deployment.

Step 5 — Scale, Analyze, and Plan Follow-Up Campaigns

After your full campaign deployment, analyze detailed performance metrics. Identify your highest-engaging segments for prioritized follow-up communications. Plan your next campaign iteration around Chinese commercial calendar moments — aligning your next send with Singles’ Day, Chinese New Year, or other high-engagement periods for maximum performance.


Expand Your Asian and Global Reach With Our Complete Database Catalog

The 163.com email database works most powerfully as part of a comprehensive Asian and global email marketing strategy. Combine it with other high-value databases from our complete Email Database catalog:

Beyond email databases, our complete digital marketing ecosystem at 4ourYou includes SMM panel services for all major social platforms, SEO and backlinks packages for organic search visibility, website traffic services, and phone number databases — giving you everything needed for a comprehensive Asian and global digital marketing strategy.


Frequently Asked Questions

How quickly will I receive the 163.com email database after purchasing?

The 163.com email database is delivered digitally to your order email address within 1 hour of payment confirmation — typically within minutes for most orders. You receive the full 7 million address dataset ready for immediate import and campaign use.

What format is the database delivered in?

The database is delivered in standard CSV format, compatible with all major email marketing platforms and CRM systems. Import directly using your platform’s standard list upload function — no special software required.

Are the 163.com email addresses verified and active?

Yes. Every address in the database has been carefully sourced and validated for accuracy and deliverability — with known invalid, bounced, and inactive accounts removed. This verification process helps minimize bounce rates and maximize the deliverability and engagement performance of your campaigns.

Do I need to translate my campaigns into Chinese?

For maximum campaign performance across the Chinese market, Simplified Chinese language campaigns are strongly recommended. Chinese email recipients respond significantly better to native-language communications — with Chinese-language subject lines and content achieving substantially higher open rates and click-through rates than English-language equivalents for Chinese audiences. Professional Simplified Chinese translation is a worthwhile investment for any serious China market email campaign.

Can I use this database for both consumer and B2B campaigns?

Yes. The 163.com database includes a mix of individual consumer email contacts and professional or business user addresses — making it suitable for both B2C consumer marketing campaigns targeting Chinese households and individuals, and for B2B professional outreach targeting Chinese businesses, entrepreneurs, and decision-makers.

Do you offer other China-focused email databases?

Yes — including our China 34.7 Million Email Database for broader Chinese market coverage and our 126.com 1.9 Million Email List for another major Chinese email platform audience. Browse our complete Email Database catalog for all available databases.

What is your refund policy for digital databases?

Please review our Refund Policy page for complete details on returns and refund terms for digital database products. For any questions, contact our support team on WhatsApp at +44 7413 468 237 or email admin@4ouryou.com.


Why Choose 4ourYou for Your 163.com Email Database

At 4ourYou, we have built the world’s largest email database store — with over 1 billion verified emails from 195+ countries — to serve the practical needs of marketers, businesses, and entrepreneurs seeking reliable, high-quality contact data for effective global outreach campaigns. Here is what sets our 163.com database and service apart:

  • 7 Million Verified 163.com Email Addresses — genuine, active users of China’s trusted NetEase email platform
  • Premium Quality Data — carefully sourced and validated for accuracy and deliverability
  • China Market Specific — platform-targeted database for genuine Chinese market access
  • Instant Digital Delivery Within 1 Hour — from purchase to campaign launch the same day
  • Universal Platform Compatibility — standard CSV works with every email marketing tool and CRM
  • Exceptional Value at $7 — 7 million Chinese email contacts at an investment that makes ROI immediately compelling
  • Permanent Owned Asset — unlimited campaign use with no recurring fees after purchase
  • 24/7 Customer Support — WhatsApp and email support always available
  • Trusted by 50,000+ Marketers Worldwide — proven database quality and delivery reliability

Order Now — Start Reaching 7 Million Chinese 163.com Users Today

China is the world’s most important emerging consumer market — a country of 1.4 billion people with a rapidly growing middle class, world-leading e-commerce adoption, and an increasingly sophisticated digital consumer culture that represents an extraordinary opportunity for businesses at every scale. For just $7, you gain immediate access to 7 million verified 163.com Chinese email addresses and can have your first China market campaign live within hours of purchase.

Click Add to Cart and complete your order now. Your 163.com email database will be delivered within 1 hour — and your direct marketing channel to 7 million verified Chinese consumers and professionals will be open immediately.

Questions before ordering? Contact us anytime on WhatsApp: +44 7413 468 237 or email admin@4ouryou.com. Our team is available 24/7.

Related Databases: China 34.7 Million Email Database | 126.com 1.9 Million Email List | Vietnam 1.2 Million Email List | Philippines 1 Million Email List | 1 Billion Worldwide Email Database | UK 26 Million Email List

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